Beard care
and grooming products
Empowering manliness, one beard at the time
Our Philosophy
about beard grooming and business
100% Natural, hand-made Grooming
Respect your body!
We are already fed venoms on a daily basis in this world. We want to offer you an alternative: our products are handmade, exclusively with natural and organic ingredients, rich with soothing and healing properties that protect and cure your beard and skin.
Environmentally friendly
We want you to love our products, not our packaging.
Real men are resource-aware. We see no point in sending you stuff that would end up in the trash anyway, so we cut it to the bone. And everything you receive is 100% recyclable.
Cruelty free
Respect life!
All our products are tested on... ourselves! We believe that real men and businesses should try and limit their negative impact on the world: for this reason we employ only cruelty-free ingredients.
Our Beard oils
the best beard grooming products for care, protection and regeneration
Our Beard Wash Soap
Raw soap bars for groomed man
ELB#1:
the most natural beard soap you can find
Our first soap bar: 100g of raw cleansing and soothing power, our ELB1 beard wash is is our own twist of the African Black Soap
A chemical-free formula, ultra moisturizing and studied to cleanse your beard and face from accumulated toxins.
The Aftershave Balm
If you really have to shave... make it feel good
“The” Aftershave balm, for comforting your skin on loosing the mane.
An alcohol and chemical free Balm that features the best ingredients given to us by Mother Nature to soothe the skin after the stress of being shaved
Blackheath
The fragrance of a dark, sweet aura
The first perfume branded East London Fragrances!
A captivating olfactory journey that combines the richness of incense notes, featuring Patchouli and Indonesian Vetiver, with a symphony of spices including Pepper, Cardamom, and Clovebud
Cutty Sark
From Albion to the Far East
Embark on a journey from the misty shores of Albion to the exotic landscapes of the Far East. This luxurious blend of deep Indonesian oud and rich Lebanese cedarwood entwines with the fresh vibrance of Mediterranean neroli and bergamot
Beard Care gifts for the beards you care about
Perfect for your spouse or your bearded bros: add your custom message at the checkout or just treat yourself.
Become a VIP beard, save up to 30%
All-natural beard grooming products, directly to your door, for six months or 1 year.
FAQs
Some frequent questions about our beard care products
We regularly ship domestically in the UK as well as abroad: the shipping options available for your country at the time of your purchase will be automatically calculated at the checkout once you provide your address.
Regardless of the destination, all orders above £30,00 are free of shipping charges, and in this case, too, the free shipping rate will be automatically applied to your cart once the order value is equal or higher than £30.
The ingredients of our beard oils vary from ne fragrance to another, and their exact recipe is a family secret passed from beard to beard.
However, you will find the ingredients of our beard oils and our other beard grooming products on each product page of this website and, of course, the product label of the physical product as required by law.
When speaking of beard oils, you can distinguish two main ingredients: the carrier oils and the “notes”, this latter composing the bouquet of flavour specific to any fragrance.
Our beard oils are formulated thinking of the needs of your beard to be moisturised, protected and nourished starting from the skin that hosts the hair bulb down to the tip of the hair.
For this we use a balanced combination of 5 carrier oils is the secret to an unbeatable result: the best Californian Sweet Almond Oil smoothens your skin, repairs your hairs and, with its anti-inflamatory properties, soothes micro-scars from shaving the purest Mexican Jojoba oil, deeply moisturises your hairs and keeps them young and protected with its anti-oxidant and anti-bacterial properties the wonderful Moroccan Argan Oil: keeps your beard nourished thanks to high Vitamin-E content and anti-oxidant properties the ayurvedyc Amla Oil: rich in Vitamin C and E, facilitates the blood circulation of the skin underneath the beard and the subsequent nutrition of the hairs helping it to stay healthy. Last but not least, the old Egyptian medicinal Fenugreek Oil with its incredible regenerative properties, promotes a healthy skin, stimulates hair growth and strengthens the hair softening texture
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Yes, 100%.
We are considering getting them certified, too.
Rinse your face and beard with cold water
Take a pea-size “serve” (or more according to the size of your beard) of beard wash for each cheek and start rubbing your beard and massaging your face energetically, passing your hands in all directions until all the product is absorbed.
Rinse with abundant warm water (35-38°C) until all product is washed off.
Dab your beard with a towel until dry.
Apply half pipette (or more according to the size of your beard) of ELB “The beard Oil” in the scent you like best and have a great day!