beard products and perfumes

Free shipping in the UK over £30

Free shipping in the UK over £30

Beard care
and grooming products

Empowering manliness, one beard at the time

Our Philosophy

about beard grooming and business

natural handmade beard products

100% Natural, hand-made Grooming

Respect your body!
We are already fed venoms on a daily basis in this world. We want to offer you an alternative: our products are handmade, exclusively with natural and organic ingredients, rich with soothing and healing properties that protect and cure your beard and skin.

recycled beard products

Environmentally friendly

We want you to love our products, not our packaging.
Real men are resource-aware. We see no point in sending you stuff that would end up in the trash anyway, so we cut it to he bone. And everything you receive is 100% recyclable.

Cruelty free

Respect life!
All our products are tested on... ourselves! We believe that real men and businesses should try and limit their negative impact on the world: for this reason we employ only cruelty-free ingredients.

Jake DaveyJake Davey
12:34 14 Mar 23
The beard soap is awesome!! Makes my beard so clean and smooth and you don't need to use... hardly any of it. Also I use it on my dreads. Makes my hair so soft! That combined with the beautifully made oil makes my beard feel and smell amazing!read more
Mauro SurianoMauro Suriano
17:13 09 Mar 23
I don’t know much about beard oils, I got it for my brother and he’s super happy about... it!! 👍⭐️⭐️⭐️⭐️⭐️read more
Alessio ParisAlessio Paris
14:30 26 Feb 23
Great !!!!
Paulo Roberto PazPaulo Roberto Paz
20:01 25 Feb 23
Beard products are amazing!!!I'm glad I have found them!!!
federico parmegianifederico parmegiani
13:30 15 Feb 23
Amazing product
Francesco NarduzziFrancesco Narduzzi
12:39 11 Feb 23
This pocket-friendly bottle of oil will help soften and style every type of beard! I’ve... had it ever since the beginning of my “beard-experience” journey, and it has always worked flawlessly. If you’re looking for a top product for smoothing and softening facial hair, making it easier to brush, tame and style, you got the right one just here!read more
najib qartetnajib qartet
14:38 10 Feb 23
Fabio RivaFabio Riva
14:20 10 Feb 23
Super !!!!⭐️⭐️⭐️⭐️⭐️... ;⭐️read more
Luca CicaleseLuca Cicalese
14:20 10 Feb 23
The beard oil is fantastic! Make you beard smooth and with an amazing smell! Highly... recommendread more
Ade BAde B
14:47 27 Jan 23
After using the ELB oil for 2 weeks, the beard definitely feels softer, easier to tame... and the scent lasts for hours! It's a bit intense at first but it oxidises fairly quickly leaving fresh and pleasant fragrance. 10/10read more
Gennaro GiulianoGennaro Giuliano
13:03 10 Jan 23
Francesco GrandeFrancesco Grande
08:50 10 Jan 23
I am happy to be first reviewer for your brand new beard products!Long story short:... these guys stopped me in the streets and asked if I wanted to try their beard oils: all-natural they said, with fenugreek oil and stuff... well I can't do without ever sinceread more
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Our Beard oils

the best beard grooming products for care, protection and regeneration

Our Beard Wash Soap Bar

Raw soap bars for groomed man

ELB#1:
the most natural beard soap you can find

Our first soap bar: 100g of raw cleansing and soothing power, our ELB1 beard wash is is our own twist of the African Black Soap

A chemical-free formula, ultra moisturizing and studied to cleanse your beard and face from accumulated toxins.

Our Beard Wash
Soap Bar

Raw soap bars for groomed man

ELB#1: the most natural beard soap you can find

Our first soap bar: 100g of raw cleansing and soothing power, our ELB1 beard wash is is our own twist of the African Black Soap

A chemical-free formula, ultra moisturizing and studied to cleanse your beard and face from accumulated toxins.

The Aftershave Balm

If you really have to shave... make it feel good

“The” Aftershave balm, for comforting your skin on loosing the mane.

An alcohol and chemical free Balm that features the best ingredients given to us by Mother Nature to soothe the skin after the stress of being shaved

The Aftershave Balm

If you really have to shave... make it feel good

“The” Aftershave balm, for comforting your skin on loosing the mane.

An alcohol and chemical free Balm that features the best ingredients given to us by Mother Nature to soothe the skin after the stress of being shaved

Beard Care gifts for the beards you care about

Perfect for your spouse or your bearded bros: add your custom message at the checkout or just treat yourself.

Beard Care gifts for the beards you care about

Perfect for your spouse or your bearded bros: add your custom message at the checkout or just treat yourself.

Become a VIP beard, save up to 30%

All-natural beard grooming products, directly to your door, for six months or 1 year.

Become a VIP beard, save up to 30%

All-natural beard grooming products, directly to your door, for six months or 1 year.

Blackheath

The fragrance of a dark, sweet aura

The first perfume branded East London Fragrances!

A captivating olfactory journey that combines the richness of incense notes, featuring Patchouli and Indonesian Vetiver, with a symphony of spices including Pepper, Cardamom, and Clovebud

Get it now at launch price £68 £42

Blackheath

The fragrance of a dark, sweet aura

The first perfume branded East London Fragrances!

Get it now at launch price £68 £42

A captivating olfactory journey that combines the richness of incense notes, featuring Patchouli and Indonesian Vetiver, with a symphony of spices including Pepper, Cardamom, and Clovebud

FAQs

Some frequent questions about our beard care products

We regularly ship domestically in the UK as well as abroad: the shipping options available for your country at the time of your purchase will be automatically calculated at the checkout once you provide your address.

Besides standard and expressed, tracked shipping, exclusively in the UK we offer free shipping to all orders of of beard products of  £30,00 or more. Even in this case, the free shipping rate will be automatically applied to your cart once the order value is equal or higher than £30.

For all other locations outside the UK, only international tracked shipping is normally available, as we want to make sure that your order doesn’t get lost. 

The ingredients of our beard oils vary from ne fragrance to another,  and their exact recipe is a family secret passed from beard to beard. 

However, you will find the ingredients of our beard oils and our other beard grooming products on each product page of this website and, of course, the product label of the physical product as required by law.

When speaking of beard oils, you can distinguish two main ingredients: the carrier oils and the “notes”, this latter composing the bouquet of flavour specific to any fragrance. 

Our beard oils are formulated thinking of the needs of your beard to be moisturised, protected and nourished starting from the skin that hosts the hair bulb down to the tip of the hair.

For this we use a balanced combination of 5 carrier oils is the secret to an unbeatable result: the best Californian Sweet Almond Oil smoothens your skin, repairs your hairs and, with its anti-inflamatory properties, soothes micro-scars from shaving the purest Mexican Jojoba oil, deeply moisturises your hairs and keeps them young and protected with its anti-oxidant and anti-bacterial properties the wonderful Moroccan Argan Oil: keeps your beard nourished thanks to high Vitamin-E content and anti-oxidant properties the ayurvedyc Amla Oil: rich in Vitamin C and E, facilitates the blood circulation of the skin underneath the beard and the subsequent nutrition of the hairs helping it to stay healthy. Last but not least, the old Egyptian medicinal Fenugreek Oil with its incredible regenerative properties, promotes a healthy skin, stimulates hair growth and strengthens the hair softening texture

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Yes, 100%.

We are considering getting them certified, too.

Rinse your face and beard with cold water

Take a pea-size “serve” (or more according to the size of your beard) of beard wash for each cheek and start rubbing your beard and massaging your face energetically, passing your hands in all directions until all the product is absorbed.

Rinse with abundant warm water (35-38°C) until all product is washed off.

Dab your beard with a towel until dry.

Apply half pipette (or more according to the size of your beard) of ELB “The beard Oil” in the scent you like best and have a great day!

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